Video is a valuable asset for getting known, seen & heard online.
In the blog post below, I share three reasons why video is important for your
1.) Video is versatile
You can use the video content you create across multiple social media platforms,
websites & landing pages. Your FB live video can be uploaded to IGTV and
YouTube. Your YouTube video can be clipped down to highlight key points and
shared as an IG or FB feed post. You can talk about your FB live video topic as IG
stories. Many of your ideal customers and clients would love to watch a ten minute
video you uploaded, but some only have time for shorter pieces of content. You
want to be intentional about having video content for both groups!
2.) Video creates understanding
Instead of writing out several paragraphs on an educational topic or entertaining
story, you can teach & tell through video! You can say more in one minute than
your ideal customers or clients could read. If you are teaching on a topic or telling
a valuable story, you can also articulate better and convey the right tonality &
understanding about your chosen topic.
3.) Video incentivize engagement
You are keeping people educated & entertained through your video content. If
they like what youʼre creating, they are going to feel motivated to take action. They
may want to buy from or work with you. They might take the time to write you a
comment or leave a review. They could share your video on their social media
profile, which gives your brand more exposure.
Do you see the value in using video to grow your business?
If you are ready to take the next best step with video, I can help you get started.
You can contact us. We will work together to get your
business set up for success using the power of video.